Danielle Youds, Head of Food and Beverage at Liverpool Philharmonic with the low carbon wine in Frugal Bottles, cans and bag in box
Liverpool Philharmonic is set to become a low carbon drinks concert venue as it swaps energy-intensive glass bottles for alternative packaging including Frugalpac’s paper Frugal Bottles with Italian winery Cantina Goccia.
The move is part of Liverpool Philharmonic’s commitment to minimise its overall environmental impact and reduce its carbon footprint.
The concert hall has already eradicated 95% of its carbon-heavy glass wine and spirits bottles and by the end of this year there will be no glass wine or spirits bottles available in the venue.
Danielle Youds, Head of Food and Beverage at Liverpool Philharmonic said: “Our food and beverage management team at Liverpool Philharmonic prides itself on being at the forefront of innovative ways to sell wine and drinks, especially if it reduces our carbon footprint.
“We have currently eradicated 95% of carbon heavy glass wine and spirit bottles from our operation and anticipate being 100% glass-free before the end of the year.
“We are always keen to work with suppliers who prioritise their environmental impact and strive to improve their offering in a sustainable and responsible way. This season we are very pleased to be offering wine in paper bottles from Cantina Goccia alongside other sustainable drinks producers in cans and bag-in-box.”
Energy-intensive glass bottles account for up to 40% of wine’s carbon footprint. Switching to lighter, more sustainable wine packaging such as Cantina Goccia’s paper bottles, cans and bag-in-box will help Liverpool Philharmonic cut carbon emissions.
Liverpool Philharmonic will supply Cantina Goccia’s paper Frugal Bottles, wine in boxes from Laylo and wine in cans from The Uncommon and the Canned Wine Co.
Cantina Goccia was the first brand to use the Frugal Bottle in June 2020.
Engineered by British sustainable packaging firm Frugalpac, it is made from 94% recycled paperboard, is five times lighter than glass and has a carbon footprint up to six times (84%) lower than a glass bottle – using less energy to produce, transport and dispose of than its glass equivalent.
Frugalpac’s range of paper wine bottles were even seen by the Queen in Bordeaux at a trade event to celebrate the King and Queen’s visit to France.
The award-winning Umbrian wine producer released a red wine in the paper bottle three years ago which sparked immediate interest and global acclaim.
It proved so successful that Cantina Goccia this year released a new trio of wines which will be on sale at Liverpool Philharmonic this season – Rosso – a lightly wooded blend of Sangiovese, Cabernet Sauvignon and Merlot, Bianco – a combination of Vermentino minerality and honeyed fruit tones of Grechetto and Rosato – a rosé blend of Pinot Nero with a hint of Cabernet Sauvignon.
The range of Cantina Goccia wines in the Frugal Bottle will be available at Liverpool Philharmonic this season.
Cantina Goccia, Co-owner Ceri Parke said: “We are delighted that our paper bottle wines will be gracing the bars of this iconic venue.
“Sustainability runs through everything we do at our Umbrian winery – from low intervention organic farming and sustainable wine production to our recyclable lightweight packaging.
“Reducing our carbon footprint is key to us and we are proud to be contributing to Liverpool Philharmonic’s goal to reduce its environmental impact and we look forward to working with them for many years.”
Frugalpac CEO Malcolm Waugh added: “More and more venues are looking for more sustainable and low carbon alternatives to serving their wines and spirits. The Liverpool Philharmonic deserve huge praise for being a real pioneer in this space by pledging to be glass bottle free by the end of the year, using our paper Frugal Bottles.”
ENDS
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