Meet the Frugal Bottle

The Frugal Bottle, made from 94% recycled paperboard with a food grade pouch, is five times lighter than glass, has six times lower carbon footprint and offers 360 degree branding for exceptional shelf stand-out.

94% recyclable paperboard outer
Five times lighter than a normal glass bottle
Carbon footprint up to six times lower than a glass bottle
Up to 77% less plastic than a plastic bottle

The world’s first paper wine and spirits bottle.

Since launching in June 2020, the first wine in a Frugal Bottle from Cantina Goccia proved to be so popular it completely sold out twice, with one wine chain selling its whole stock in just one day.

Cantina Goccia now intends to sell half of their wines in Frugal Bottles.

Frugalpac has received enquiries from around the world to make Frugal Bottles for sake, wine and spirits in Japan, the US, Spain, Germany, Italy and France.

Frugal Bottle Specification


Bottle TypeBordeaux
Volume750ml (+ 50ml ullage approx)
Liner PouchDependent on product and shelf life requirements
Bottle Weight82g approx
Dimensions75mm x 312mm tall detailed drawing available on request
FinishGlass Packaging Institute drawing no. 1620
Closureø30mm x 21mm ROPP


Bottle Top Load>20kg (in ambient conditions 23°C / 45% RH)
Torque Resistance>20 lbf-in (in ambient conditions 23°C / 45% RH)
OTRUp to 0.0616cc/pack/day available
Shelf LifeIn excess of 12 months with wine. Other products subject to trial

Machine specification

There’s a worldwide demand for low carbon paper bottles that offer 360 degree branding. Frugalpac has already received enquiries for more than 70 million Frugal Bottles.

So investing in a Frugal Bottle Assembly Machine is a huge opportunity for brands and packaging companies to boost their revenue and profit – generating over £1.5m in revenue and gross margins of 50% plus.

Unlike rival paper bottle consortiums, every printer, packaging firm and co-packer have the chance to join our paper bottle revolution, making more sustainable packaging and generating significant revenue and profit.

Design Performance Overview *

Speed630 bottle units per hour (502 / hour at stated operating efficiency)
OperationThe machine to be constructed for continuous operation 24 hours per day x 7 days per week, 49 weeks per year, excluding maintenance requirements
Life expectancyThe complete system is designed to exceed 10 years' production without major failure
Operators2 x machine operators + support from a warehouse operative
Noise< 80 dB
ControlSingle HMI control panel

* subject to contract of sale.

"We’re motivated by a passion to protect our environment. Our already recycled, recyclable products will help to eliminate the insane levels of waste that exist in society today."
Susana Patten, Frugalpac's Supply Chain Manager.

How to recycle

Your Frugal Bottle
Press to split
Separate by hand
Recycle cardboard and pouch

Latest news

Staying up to date
16 May 2022

Welcome to our new Frugal Bottle factory

Go behind the scenes at Frugalpac’s new 11,000 sq ft factory in Ipswich where we make...

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Press Releases
5 May 2022

Glass dismissed: wine goes green with paper bottle drive

Read coverage in The Guardian of our launch with When in Rome of their wines in...

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Press Releases
21 April 2022

Sustainable wine brand launches Frugal Bottle into Ocado

Leading alt-format wine specialist When in Rome has announced a new range of wines in Frugalpac’s...

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Industry New Product Press Releases

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    Our privacy policy sets out how we keep your data. Frugalpac is the trading name of Frugalpac Limited, a company incorporated in England and Wales with company registration number 7600690 and with its registered office at Frugal House, 30 Wharfedale Road, Ipswich, Suffolk IP1 4JP. Its UK VAT number is 120 2072 82.